Toys“R”Us Going Bankrupt – here is why

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Toys“R”Us is going bankrupt.

Why did this happen to Toys“R”Us?

This company has shops all over the world, on every continent.

The reason is quite simple. They missed the eCom boat.

Local shops have a hard time now because eCom is booming.

Sure Toys“R”Us launched a webshop now, but it is way, way too late.

Not only that, they also neglected the affiliates with a 5 hour cookie

The world is changing fast. Local retailers will have BIG issues.

So what did most marketers do ???

Well, the number of web shops are booming. In fact, eCom reached a $1.2 TRILLION in 2013.

Image credit to Statista.com

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